SEO Guide
AI Search Optimisation (AEO/GEO)
Getting found and cited inside AI-generated answers, not just ranked on a results page.
This pillar page is structural for now — the full guide is being written.
What this covers
Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) — making sure content is structured, sourced, and written in a way that AI systems (ChatGPT, Perplexity, Google’s AI Overviews, and similar) can accurately extract, cite, and attribute back to the source. This overlaps heavily with technical SEO and content clarity, but has its own emerging best practices around structured data, direct-answer formatting, and source credibility signals.
Full write-up coming soon.